RankUp’s keyword workflows now have a dedicated E-commerce mode, designed to give online stores deeper, more relevant keyword coverage across their product categories.

Rather than treating your website like a blog or information hub, this new mode tailors the workflow to e-commerce SEO, helping you surface the right terms for product pages and category collections.

Key capabilities:

• E-commerce site type - On the /generate page, you can now select “E-commerce” as your site type.

• Product/category prioritisation - Enter your most important products or categories in the input field, and the workflow will prioritise them with more in-depth keyword research.

• Comprehensive topical maps - RankUp automatically maps out your full product catalogue and category hierarchy, ensuring coverage across your store.

• Smarter keyword coverage - Extra rounds of keyword data fetching and processing give your top products/categories broader keyword opportunities and higher-quality insights.

• Priority scoring - Categories you prioritise get boosted relevancy, making them stand out with stronger priority scores in your keyword list.

Who this is for:

• E-commerce site owners who want structured topical coverage across their entire catalogue.

• SEO specialists & content teams working with large product/category hierarchies.

• Marketers looking to uncover long-tail opportunities around specific products.

How to use it:

• Go to the generate page, select E-Commerce under Site Type, and enter the products or categories you want to prioritise in the input field.

• Run the workflow. You’ll get a topical map and keyword results with enhanced coverage for your chosen items.

Coming soon: Category and Product Mapping in the UI

The workflow already maps out a detailed structure behind the scenes. Next, we’re working on making it visible in the app so you can work with it hands-on, including:

• Visual hierarchy of categories, subcategories and product pages.

• Landing pages paired with main target keyword(s) and search volume.

• Clear relationships between product pages so you can plan content and link strategies visually.

This UI mapping will make it easier to turn keyword research into content and page-level action.

Have any thoughts on what would make e-commerce keyword research most useful for your store? Leave your ideas and suggestions in the comments!